Jasper and Copy.ai are both AI writing tools built specifically for marketing and sales teams. But they differ significantly in pricing, features, and ideal use cases. Here's how they stack up.
| Feature | Jasper | Copy.ai |
|---|---|---|
| Starting Price | $39/month | Free / $49/month |
| Free Tier | 7-day trial only | 2,000 words/month Winner |
| Brand Voice | Excellent Winner | Basic |
| Templates | 50+ marketing templates Winner | 90+ templates Winner |
| SEO Features | Surfer SEO integration Winner | Basic SEO |
| Long-Form Content | Strong Winner | Moderate |
| Sales Copy | Good | Excellent Winner |
| Team Features | Full collaboration Winner | Basic collaboration |
| Ease of Use | Steeper learning curve | Very intuitive Winner |
| API Access | Available | Available |
Choose Jasper if you're a marketing team that needs brand-consistent content at scale and can justify the higher price. Choose Copy.ai if you're a solo marketer or small team that wants a free starting point with strong sales copywriting features.